DESIGN: Digital Layouts
Name: Mechanical Bunnies v.1
Dimensions: designed for 800x600 browsers
Media: Photoshop & Illustrator
Comments: Previous Mechanical Bunnies layout. I kept it simple and clean one column layout with the use of my Paper Jenn illustration. Colors were inspired by the illustration and I paired it with brown to constrast from it.
Name: BabyBoo: Middle Class Website
Dimensions: designed for 800x600 browsers
Media: Photoshop
Comments: Website for a fictional maternity store. I created two different looks. This one is to cater more towards middle class to lower end customers for more affordable clothing. I used bright colors and shapes to make it more welcoming to that audience.
Name: BabyBoo: High End Website
Dimensions: designed for 800x600 browsers
Media: Photoshop
Comments: Website for a fictional maternity store. I created two different looks. This one is to cater towards an audience with higher incomes. This aesthetic gives the impression of high end name brand products. I used an image of a pregnant celebrity to add authenticity. I worked with dark, dramatic colors and a detailed pattern for this design.
Name: bw-inc.NET
Dimensions: designed for 800x600 browsers
Media: Photoshop
Comments: Website mockup for a personal page. Kept it simple and used very muted colors so the artwork would stand out in comparison.
Name: Canlyme Website Concept
Dimensions: designed for 800x600 browsers
Media: Photoshop
Comments: Concept for a Lyme Disease website. Although the website is appealing, it is however too happy and bright for the cause.
| Alternate Page |
Name: Campaign For North Korea
Dimensions: designed for 800x600 browsers
Media: Photoshop
Comments: Website design concept for a human rights campaign for North Korea. There aren't very many websites with a good design for this cause, which don't make the organizations look credible. Thus the awareness is being ignored. This was the reason why I decided to create a design for it, using dark dramatic colors and an ominous image to symbolize the suffering of the people in North Korea.
Name: IWK Children's Hospital
Partner: Mike McMahon
Dimensions: designed for 800x600 browsers
Media: Photoshop & Painter
Comments: Second place design for IWK Children's Hospital in Halifax. The design idea was to make it bright and welcoming for parents and children to look at. My partner and I decided to use illustrations for the main headers for a more subjective appeal. Together we came up with this final design.
| Variation 01 | Variation 02 |
Name: Family SOS
Dimensions: designed for 800x600 browsers
Media: Photoshop
Comments: Website concepts for a small organization in Halifax. We had to do four different approaches: Logos, Pathos and Ethos.
| Pathos |
